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Canadian Forum and Panel Presentation: The State of the Industry

Author: David Hardy, Perry Tucciarone, Stephen Tharrett, Mark Williamson
Length: 68 minutes
Published: 2017
Format: DVD

Product Code: 827008404490
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Price $49.95
Member Price $49.95
Price $37.46
Member Price $37.46
Canadian Forum and Panel Presentation: The State of the Industry features four highly respected professionals in the health/fitness club industry addressing selected topics of interest and influence on the industry in Canada. Initially, the video reviews the impact of music licensing on the industry. Next, the video discusses the value of promoting the Prescription to Get Active. Then, the video looks at the power that can be gained by lobbying the government through positive initiatives. Finally, the video explores the issue of big box gyms vs. studios in the Canadian business landscape.

Among the topics covered: 

• Sound music tariff 
• Adult fitness tax credit (Perry Tucciarone) 
• Consumer protection legislation 
• Prescription to get active 
• The dawning of a new era for the fitness club industry: a period of unprecedented creative destruction (Stephen Tharrett and Mark Williamson) 
• Two cultural storms 
• Four innovative and disruptive offerings