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Building a Winning Spa Operation: Lessons From the Private Club Industry



Author: Kevin Caldabaugh, Nicole Mains
Length: 75 minutes
Published: 2017
Format: DVD

Product Code: 827008403691
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Building a Winning Spa Operation: Lessons From the Private Club Industry reviews current trends in the spa industry, as well as explores its revenue potential, from both a services and a retail standpoint. The video also details how to hire top talent for a spa operation. In addition, the video provides insights with regard to relevant programming opportunities within a spa operation. Furthermore, the video explains how a beneficial culture can be developed in a spa operation.

Among the topics covered: 

• The big picture 
• The facts 
• The generational impact on spas 
• Private club spas generate significant revenue 
• Retail is a great way to boost revenues 
• Private clubs know what services to offer and how to price them 
• Spacing and number of treatment rooms is key 
• Spas must have a unique and compelling value proposition 
• Compensation