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Grow Your Club by Tapping Into the Fastest Growing Segment of the Fitness Industry: The $4.1 Billion Youth Sports Performance Market



Author: Bill Parisi, CSCS, CPT
Length: 77 minutes
Published: 2017
Format: DVD

Product Code: 827008403196
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Grow Your Club by Tapping Into the Fastest Growing Segment of the Fitness Industry: The $4.1 Billion Youth Sports Performance Market discusses how to attract the growing youth fitness and sports performance training market (12% compounded annual growth rate the last five years) by utilizing a proven outreach program specifically designed for youth sports teams and athletes. The video also reviews how a club can recruit, hire, and train the best people to ensure that its youth fitness and sports performance department is successful. In that regard, the video details the most effective compensation strategies for motivating a facility’s youth fitness and sports performance staff. In addition, the video points out how a youth sports performance model can be executed in less than 1,500 square feet. Finally, the video addresses the underlying science employed by the renowned Parisi Speed School.

Among the topics covered: 

• Make parents your super consumers 
• Why you should be in this space 
• Why few clubs are in this space 
• Keys for recruitment 
• Potential pricing strategies 
• Your process for recruiting 
• External recruiting 
• Why you should be in this space continued 
• Speed—true or false?