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How the Best Brands in Fitness Leverage Technology



Author: Jeff Skeen, Glenn Rappaport, David Collignon, Al Noshirvani
Length: 60 minutes
Published: 2017
Format: DVD

Product Code: 827008401598
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How the Best Brands in Fitness Leverage Technology features a panel of club industry executives, who review how some of the most well-known brands in fitness have selected and implemented technology. In that regard, the video details several of the tools and resources that have had an immediate impact on the bottom- line of those fitness brands. The video also points out several technology-related opportunities and steps that club operators can undertake to ready their facilities for success, using social media, videotape, blogs, apps, business intelligence, and membership billing strategies.

Among the topics covered: 

• Recent I.T. projects 
• Technology from an operator’s perspective 
• What is your dream technology project? 
• Continuing long-term programs 
• Audience questions 
• How are you using technology to talk to members? 
• Bill vs. buy 
• How to help the team understand the value of technology 
• Dream app for the fitness industry