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Social Advantage: Tips, Tricks & Tactics to Build a Better Blog



Author: Christine Thalwitz
Length: 53 minutes
Published: 2016
Format: DVD

Product Code: 827008382590
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Social Advantage: Tips, Tricks & Tactics to Build a Better Blog explains how health/ fitness clubs can rethink and relaunch their blog to achieve a unique competitive advantage. In that regard, the DVD details how clubs can update their blogging strategy to attract more quality prospects, enhance their facility’s reputation, and improve sales. The DVD also points out how to craft compelling content that matches current buyer behavior. In addition, the DVD reviews how clubs can measure the impact of their content strategy and tweak what isn’t working. Furthermore, the DVD details how clubs can leverage social media and email marketing to maximize their blogs reach and influence.

Among the topics covered: 

• Why blog? 
• Website 
• Blog goals 
• SERP 
• Plan 
• Topic Selection 
• Create 
• Publish & distribute 
• Automated blog digest