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Putting the “Health” in the Health Club: Innovative Ways to Partner With Health Care Providers



Author: Amy Bantham, Greg Degnan, Linda Mitchell, Chris Purvis
Length: 63 minutes
Published: 2015
Format: DVD

Product Code: 827008365791
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Putting the “Health” in the Health Club: Innovative Ways to Partner With Health Care Providers explores how to bring the health/fitness club industry and the medical community together. Not only does the DVD detail successful strategies for physician referrals, it also points out examples of best practices for collaborating with allied health professionals. The DVD also explains how health/fitness clubs can identify and secure an optimal partner for themselves. In addition, the DVD reviews how clubs can measure and track outcomes when working with the medical community.

Among the topics covered: 

• Steps to work closely with the medical community 
• Programming
• Community 
• How to demonstrate value 
• Getting physicians into your club 
• Making members comfortable 
• Pricing 
• What is the medical community looking for?