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Grow Retention & New Revenue Streams as a Community & Corporate Wellness Facility



Author: Michael Benton
Length: 58 minutes
Published: 2013
Format: DVD

Product Code: 827008293599
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Grow Retention & New Revenue Streams as a Community & Corporate Wellness Facility provides a compelling overview of how health/fitness clubs can grow their markets by targeting community and corporate wellness. The DVD discusses the need for clubs to evolve, especially if they are full-service fitness operators. The DVD also details that in the future, four types of fitness facilities will thrive, as well as reviews the point that new and emerging market drivers will be propelled by healthcare reform. In addition, the DVD looks at why a person’s fitness assessment has to be much more comprehensive that it traditionally has been.

Among the topics covered:
  • Your strength is your weakness
  • Going forward, four types of fitness facilities will thrive
  • New and emerging market drivers driven by health care reform
  • Grow your market by targeting community & corporate wellness
  • Integrated wellness process and client life cycle
  • Assessment revenue
  • Wellness plan revenue
  • Maintenance revenue
  • Getting started
  • Choosing a wellness technology platform