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Maximizing Member and Staff Retention



Author: Richard Ekstrom
Length: 54 minutes
Published: 2010
Format: DVD

Product Code: 827008026098
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DVD
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Price $49.95
Member Price $49.95
DVD+STREAMING
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Price $55.00
Member Price $0.00
STREAMING
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DOWNLOAD
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Member Price $28.00
Maximizing Member and Staff Retention details specific practices that fitness centers can implement that can have a significant impact on not only the retention of members, but the productivity and longevity of their staff. The DVD provides straightforward and easy-to-understand and –apply management methods designed to create a ‘retention-centic’ facility. The DVD also reviews systems that can be employed to identify and target those individuals who are most likely to cancel their memberships.

Among topics covered:

• Don’t give them an excuse to cancel
• “The talk”
• Commit to new members
• Stressing usage
• Attack the fence-sitters