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Brain Fitness Offerings to Attract and Retain Baby Boomers (MP3)



Author: Alvaro Fernandez
Published: 2010
Format: MP3

Product Code: 10cv11
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  • Understand the implications from emerging research, tools and trends that will affect how health clubs attract and retain baby boomers
  • Learn about the 4 lifestyle pillars for lifelong brain health, including physical and mental exercise
  • Review a proven checklist to build a solid business case and navigate through the growing array of options
  • Find the best mix of brain health products and practices by discussing best practices and case studies
  • Identify low-cost and easy-to-implement options that your clubs can use to start engaging baby boomers


This session was presented by Mr. Alvaro Fernandez, CEO & Co-Founder, SharpBrains.