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The Triangle of Success—Sales, Marketing, Retention—for the Independent Operator
The Triangle of Success—Sales, Marketing, Retention—for the Independent Operator

The Triangle of Success—Sales, Marketing, Retention—for the Independent Operator

Author: Emmett Williams, Dave Wright
Length: 88 minutes
Published: 2008
Format: DVD

Product Code: 827008348497
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The Triangle of Success?Sales, Marketing, Retention?for the Independent Operator presents an overview of the most critical success factors in health-club marketing, sales, and retention. Featuring two health/fitness professionals, who have traveled the world working with over 2,500 independent health clubs, the DVD is designed to be an exceptional resource for independent club operators who want to be successful. The DVD offers models, processes, tips, tricks, and creative ideas that can add firepower to the efforts of any independent health/fitness club to be successful.

Among the topics covered:
  • Marketing, retention, and sales
  • Guerrilla marketing
  • Five stages of selling
  • Practical examples
This session was presented by Mr. Emmett Williams, Partner and Mr. Dave Wright, Partner. Creative Fitness Marketing.

Order the audio-only MP3 version of this session for $15 (member price).