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Melissa Rodriguez is the Senior Research Manager at IHRSA. Rodriguez is also an active eight-year certified fitness professional. Her experience as a personal trainer and research specialist grants her effective and valuable insight into fitness consumer behavior and club operations. Prior to joining IHRSA, Rodriguez was a fitness and conditioning specialist for Focus Fitness, an elite personal training center in Boston, Massachusetts. She has also served as a personal trainer for independent premium, non-profit, and multi-chain club organizations. Rodriguez holds a certified personal training certification through the National Academy of Sports Medicine and a certified strength and conditioning specialist designation from the National Strength and Conditioning Association. Rodriguez received her B.A. in English and B.A. in Biology from Atlantic Union College in Lancaster, Massachusetts and M.B.A. in Financial Management from La Sierra University in Riverside, California.



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Key Performance Indicators (KPIs) Every Club Operator Should Monitor

Author: Melissa Rodriguez
This educational session was recorded during IHRSA 2017 in Los Angeles. This is a MP3 (audio-only) download.
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Product Code: 17CONV36

 

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Health Club Equipment Practices and Insights

Author: Melissa Rodriguez
This educational session was recorded during IHRSA 2017 in Los Angeles. This is a MP3 (audio-only) download.
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Product Code: 17CONV27

 

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What’s Trending? An Exploration of Health Club Consumer & Member Trends

Author: Melissa Rodriguez
Length 38 minutes
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Product Code: 827008384099

 

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What’s Trending? An Exploration of Health Club Consumer & Member Trends

Author: Melissa Rodriguez
This educational session was recorded during IHRSA 2016 in Orlando, FL. This is a MP3 (audio-only) download.
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Product Code: 16CONV32

 

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Reduce Attrition Using IHRSA Research

Author: Melissa Rodriguez
In this IHRSA webinar, you will learn how to improve your health club's member retention by knowing and understanding important research data.
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Product Code: 2014619