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David Body, Principal, Cannon Design

Ky Snyder,
Executive Director of Athletics, University of San Diego

Roland Lemke, Principal, Cannon Design

The Athletic Business Conference & Expo is a premier educational event and trade show for athletic, fitness and recreation professionals. Whether you’re an experienced administrator, or new to the profession, you’ll benefit from the educational and networking opportunities available at ABC. At ABC, you’ll meet the industry experts and manufacturers who have successful track records and road maps for a bright future. Attending ABC will help make your organization—and your career—stronger than ever.



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Be Prepared! A Strategic Master Plan Allows for Quick Response

Author: David Body, Roland Lemke, Ky Snyder
Explains why a master plan is a cost-effective way to focus institutional thinking, prioritize needs, and prepare for funding opportunities.
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Product Code: 827008095292