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Amanda Oborne is a seasoned marketing professional with expertise in social media, partnership development, and campaign development and execution. She has great experience building member communities, most recently for the FitLife Club Network. Oborne has a masters degree in Direct, Database and Digital Marketing and has done work for such clients as Macromedia, Yahoo!, National Geographic and Levi Strauss & Co. As senior direct marketing manager for Intuit, Inc., she led direct marketing strategy across three product lines and launched new sub-brands. At FoodHub, Oborne is responsible for building and supporting a diverse membership.



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Social Media: Five Success Stories Worth Replicating

Author: Amanda Oborne
In this IHRSA webinar, you will learn how other clubs are using social media to boost sales & retention, and you will come away with the tools to replicate their success!
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Product Code: 566

 

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The Big Picture: 6 Trends that Will Change Your Club (MP3)

Author: Amanda Oborne
This session was recorded during IHRSA's 30th Annual International Convention & Trade Show in March 2011.
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Product Code: 11CONV31