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Brent Darden is committed to openly sharing his insights and ideas to help clubs perform better and reach more of the inactive population. He also provides leadership for several Executive Roundtables in the industry, helping club owners grow professionally and personally. He was recently Owner and General Manager of the award winning TELOS Fitness Center, a multi-purpose club located in Dallas, Texas.

Formerly, he served as Vice President of Cooper Aerobic Enterprises, and during his tenure there, was recognized by IHRSA as General Manager of the Year. Darden volunteered as Executive Director of Shape Up Texas!, a not-for-profit organization committed to improving the health and well-being of all Texans, and has managed many of the world’s largest corporate wellness programs.
He is an accomplished author, speaker, and consultant on health & fitness management and is a faculty member of the IHRSA Institute, and frequent contributor to IHRSA’s Ask an Industry Leader program.



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Best Practices & Innovative Ideas

Author: Brent Darden
Length 76 minutes
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Product Code: 827008403592

 

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Industry Best Practices & Innovative Concepts

Author: Brent Darden
This educational session was recorded during IHRSA 2017 in Los Angeles. This is a MP3 (audio-only) download.
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Product Code: 17CONV18

 

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Time to See it Through Your Members' Eyes

Author: Brent Darden
In this IHRSA webinar, sponsored by ABC Financial, you will learn how to improve your health club's customer service.
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Product Code: 2015664

 

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Health Club Hospitality: Delivering a New Service Standard

Author: Brent Darden
Length 59 minutes
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Product Code: 827008381890

 

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People—Performance—Priorities

Author: Brent Darden
Length 70 minutes
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Product Code: 827008386499

 

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People, Performance, Priorities

Author: Brent Darden
This educational session was recorded during IHRSA 2016 in Orlando, FL. This is a MP3 (audio-only) download.
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Product Code: 16CONV72

 

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Health Club Hospitality: Delivering a New Service Standard

Author: Brent Darden
This educational session was recorded during IHRSA 2016 in Orlando, FL. This is a MP3 (audio-only) download.
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Product Code: 16CONV42

 

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The Work/Life Balance: It's Backwards to Begin With

Author: Brent Darden
This educational session was recorded during IHRSA 2015 in Los Angeles, CA. This is a MP3 (audio-only) download.
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Product Code: 15CONV41

 

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Employee Engagement: Building & Bonding Your Team

Author: Brent Darden
Published 2014
Length 71 minutes

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Product Code: 827008339297

 

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Employee Engagement: Building & Bonding Your Team

Author: Brent Darden
This educational session was recorded during IHRSA's 33rd Annual International Convention & Trade Show in March 2014. This is a MP3 (audio-only) download.
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Product Code: 14CONV06

 

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A Code for the Road: Ethical Business in the Health Club Industry

Author: Brent Darden
Details what health/fitness clubs can do to reinforce ethical behavior in their organizations. The DVD reviews how clubs can make their organizationÆs mission and core values part of their day-to-day culture. The DVD also provides specific strategies that
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Product Code: 827008215195

 

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The Ancillary Answer to Profit Potential

Author: Brent Darden
Presents an overview of the key factors involved in a business strategy that is focused on developing a variety of ôin-clubö profit centers. The DVD features the concept of generating more revenue from each existing member and details the dramatic effect
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Product Code: 827008345090

 

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Creating a Warm and Welcoming Club Environment

Author: Brent Darden
Length 34 minutes
Preview Available

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Product Code: 827008967193

 

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Engaging New Members in the Club

Author: Brent Darden
Length 59 minutes
Preview Available

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Product Code: 827008968794

 

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Personal Training Management – Eight Critical Components

Author: Brent Darden
Personal Training Management – Eight Critical Components

Sponsored by Parisi Franchise Systems, Inc.

Presented by Brent Darden, Owner & General Manager, TELOS Fitness Center 
  • Learn how to create a foundation for success
  • Review internal and external marketing principals of marketing personal training
  • Understand why support systems are the secret to a successful program
  • Discover how to build ownership and accountability among trainers

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Product Code: 544

 

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Five Star Service: Standards - Strategies - Solutions (MP3)

Author: Brent Darden
This session was recorded during IHRSA's 30th Annual International Convention & Trade Show in March 2011.
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Product Code: 11CONV33