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Keith Albright is the senior vice president of franchising for Gold’s Gym International. He graduated from Emory University Law School in Atlanta, Georgia with a doctorate of law. Prior to joining Gold’s Gym International, Albright served as a lieutenant in the United States Navy for four years; an attorney at Troutman & Sanders in Atlanta, Georgia; senior counsel at Pearle Vision Centers; vice president of franchising at Sterling Optical; CEO of Texas State Optical; owner and CEO of The Pinnacle Group; and senior vice president at Blimpie International in Atlanta, Georgia. Albright’s professional associations include the American Bar Association, Georgia Bar Association, International Franchise Association, Canadian Franchise Association, and IHRSA.

John Kersh is the founder and president of Citrus Gym, Brazil’s first co-ed express fitness franchise. Previously, he was the director of international development for IHRSA, and was instrumental in building the association’s global-leadership program. He was the creator of IHRSA’s European Congress and Asia-Pacific Forum, and was co-creator of the IHRSA/Fitness Brazil Latin American Conference and Trade Show, as well as numerous other initiatives.

Franchising 101: The Basics for Prospective Franchisors & Franchisees

Author: Keith Albright, John Kersh
Explains how individuals can determine whether or not fitness franchising is a valid development strategy for them. The DVD reviews how a franchise works and the pros and cons of being a franchisee. The DVD also details how to decide which franchise is th
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Product Code: 827008212699