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Improve Sales Productivity with Lean Business Principles (MP3)

Author: Doug Werner
This educational session was recorded during IHRSA's 32nd Annual International Convention & Trade Show in March 2013.
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Product Code: 13CONV20

 

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Creative Marketing Strategies (Webinar)

Author: Josh Gerber
In this IHRSA webinar, sponsored by Cybex, you will learn creative health club marketing strategies.
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Product Code: 2013604

 

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A Case Study for Outlandishly Successful Membership Growth (MP3)

Author: Linda Mitchell & Amanda Konigsberg
This educational session was recorded during IHRSA's 32nd Annual International Convention & Trade Show in March 2013.
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Product Code: 13CONV30

 

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Grow Retention & New Revenue Streams as a Community & Corporate Wellness Facility (MP3)

Author: Michael Benton
This educational session was recorded during IHRSA's 32nd Annual International Convention & Trade Show in March 2013.
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Product Code: 13CONV32

 

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Innovative Marketing Campaigns That Drive Leads (MP3)

Author: Tara Wislocki
This educational session was recorded during IHRSA's 32nd Annual International Convention & Trade Show in March 2013.
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Product Code: 13CONV38

 

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Marketing to Women: Structural Tools to Make Your Club More Attractive to Women (MP3)

Author: Jasmin Kirstein
This educational session was recorded during IHRSA's 32nd Annual International Convention & Trade Show in March 2013.
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Product Code: 13CONV49

 

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Diversify Your Business: Focus on Attracting the Other 80% of the Population (MP3)

Author: Rick Holder
This educational session was recorded during IHRSA's 32nd Annual International Convention & Trade Show in March 2013.
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Product Code: 13CONV58

 

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Social Media & New Marketing Technologies

Author: Bill McBride
Length 97 minutes
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Product Code: 827008271597

 

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Fee-Based Programming in Your Group Exercise Room—Are We Crazy?!

Author: Lori Patterson
Length 70 minutes
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Product Code: 827008270897

 

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From Corporate to Community: Bringing Fitness and Wellness to the Entire Community

Author: Kevin D. Steele
Length 86 minutes
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Product Code: 827008270798

 

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Establishing a Powerful Online Presence

Author: Bill McBride
Length 74 minutes
Preview Available

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Product Code: 827008268795

 

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Strategies to Increase Personal Training Sales

Author: Cecil Hightower
In this IHRSA webinar, sponsored by Cybex, you will learn how to boost your health club's personal training sales.
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Product Code: 2013600

 

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Growth by Numbers: Strategies to Increase Your Non-Dues Revenue

Author: Bonnie Patrick Mattalian
In this IHRSA webinar, sponsored by Cybex, you will learn how to grow your club's non-dues revenue.
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Product Code: 597

 

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101 Tips for Effective Social Media Marketing in Health/Fitness Clubs

Author: Cary Wing
Length 79 pages
Preview available
Also available as an eBook
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Product Code: 9781606792391

 

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Leading Your Sales Team to Excellence

Author: Jason Reinhardt
In this IHRSA webinar, sponsored by Cybex, you will learn how to lead your health club's sales team to excellence.
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Product Code: 595

 

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Facebook™, Twitter™, & Foursquare™: Building Member Loyalty With Social Media

Author: Steve Groves, Amanda Vogel
Length 67 minutes
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Product Code: 827008244898

 

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Managing the Modern Day Marketing Plan on a Budget

Author: Clarisa Lindenmeyer
Length 60 minutes
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Product Code: 827008244690

 

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Innovative Marketing to Grow Your Membership

Author: Grant Gamble
In this IHRSA webinar, sponsored by Cybex, you will learn how to grow your club's membership through innovative marketing.
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Product Code: 594

 

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Naked Woman at My Door…and Why That's a Bad Thing: Lessons Learned in the Fitness Business From a Life on the Road

Author: Thomas Plummer
Length 217 pages
Preview available
Also available as an eBook
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Product Code: 9781606790120

 

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Excellence of Operating Quality, Profitable Clubs

Author: Bill McBride
Length 53 minutes
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Product Code: 827008230693

 
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