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Understanding & Profiting from the Science Behind Cardio Programming

Author: Presented by IHRSA
Understand why cardio training by the numbers is so important. Obtain practical guidelines for exercise testing and exercise prescription. Learn why you should integrate this type of programming into your offerings. Discuss the financial data that demonst
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Product Code: 06CV58

 

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Understanding & Applying the Art of Personal Training

Author: Presented by IHRSA
Learn how interpersonal skills can make or break your business. Learn the four stages of the personal trainer/client relationship. Learn the importance of and how to develop effective communication skills. Learn how to improve your listening skills. Learn
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Product Code: 05cv38

 

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Unconventional Online Marketing for Conventional Health Clubs

Author: Presented by IHRSA
Learn how to use unconventional online marketing to attract new members, identify the latest online marketing tools are and how to use them effectively, realize which unconventional promotions will draw prospective members to your website, learn creative
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Product Code: 07CV88

 

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Trends Insight: How Changing Consumer Attitudes & Behaviors Can Benefit Your Business

Author: Presented by IHRSA
Despite the best business management skills, clubs that donÆt capitalize on emerging consumer trends are not optimizing their business results. This presentation brings together the best thinking by consumer trend experts at Roper, Yankelovich, Icconocul
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Product Code: 06CV46

 

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Top Ten Strategies for Winning the Retention Battle

Author: Presented by IHRSA
The Fitness Industry Association (UK trade organization) has been extensively researching this area for two years and its highly acclaimed 'winning the retention battle' series has been sold extensively throughout the world. More importantly the results
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Product Code: 424

 

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Tools for Empowering Practitioners to Bring Prevention Programs to Scale: Utilizing Evidence-Based Wellness Programs

Author: Presented by IHRSA
Learn to understand the effective sequence for program implementation: Assess, Design, Deliver, Evaluate. Learn to gain insight into your personal orientation to wellness programming through the use of self-assessment tools. Learn to experience increased
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Product Code: 06CV107

 

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To Coach, To Consult, To Coordinate: The New Role for the Personal Training Manager

Author: Presented by IHRSA
Understand how the evolving service needs of club members and the ROI needs of the club have changed the job description of the personal training manager
  • Understand why trainers managed by a more progressive personal training manager will be requi
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    Product Code: 07CV119

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    The Whole (Diet) Truth About Healthy Eating

    Author: Presented by IHRSA
    Identify the benefits of a "whole diet" eating pattern. Describe the processes and outcomes of the Lifestyle Nutrition Study. Understand how to use behavioral strategies to help people improve their eating habits. Debate the merits of a modified Food Pyra
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    Product Code: 05cv37

     

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    The Tip of the Iceberg: Emerging Opportunities for Fitness Franchising

    Author: Presented by IHRSA
    Understand the main principles of franchising. Learn how to franchise fitness concepts and ideas. Hear lessons from the pros and gain valuable insight into best practices. Know the right steps for starting a franchising business. Discover future franchisi
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    Product Code: 06CV76

     

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    The Strength of the Leader Determines the Pace of the Pack

    Author: Presented by IHRSA
    Learn to perform a self assessments to analyze and understand your strengths and weaknesses in leadership and management. Learn to define and solidify the values of the member service experience you offer. Learn the most effective way to implement trainin
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    Product Code: 06CV85

     

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    The Size & Scope of the European Market (2006 MP3)

    Author: Presented by IHRSA
    This session is presented by Karsten Hollasch of Deloitte Health & Fitness.
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    Product Code: 06CV69

     

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    The Size & Scope of the European Market (2005 MP3)

    Author: Presented by IHRSA
    This session was presented by Herman Rutgers from Global Growth Partners and Karsten Hollasch from Deloitte & Touche GmbH Corporate Finance Services.
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    Product Code: 05cv52

     

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    The Size & Scope of the Asia-Pacific Market

    Author: Presented by IHRSA
    This session is presented by Karsten Hollasch and John Holsinger.
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    Product Code: 06CV62

     

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    The SilverSneakers- Fitness Program: An Innovative Model of Community Health Promotion Partnerships

    Author: Presented by IHRSA
    Learn to identify issues surrounding the design and implementation of a physical activity program targeting older adults. Learn to understand evaluation and analysis strategies for applied intervention programs that are appropriate for a diverse set of st
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    Product Code: 06CV99

     

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    The Secret Lies in the Stars: How to Hire & Train Exceptional Employees

    Author: Presented by IHRSA
    Learn the techniques of hiring STAR employees and training them to become STARS in your organization. Learn how to identify STAR qualities during the interview process. Learn how to get consistency in your entire staff and create a whole organization of S
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    Product Code: 06CV61

     

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    The Role Health Clubs Can Play in Solving the Global Obesity & Sustainability Crisis While Increasing Profits

    Author: Presented by IHRSA
    Understand how worldwide inactivity and poor eating habits have caused major ecological and healthcare problems, discover what role the health-club industry can play in helping people exercise more and eat better in ways that are good for our planet, real
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    Product Code: 07CV11

     

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    The Right Stuff: Finding, Interviewing, and Hiring Your Club's Most Valuable Resource

    Author: Presented by IHRSA
    Learn how to effectively place ads and attract good potential employees. Discover the most effective interview questions. Make the right hiring decisions, including formal employment offers. Learn how to follow up with potential candidates. Learn strategi
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    Product Code: 07CV10

     

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    The Relative Advantages of High Tech vs. High Touch Strategies

    Author: Presented by IHRSA
    Learn 3 advantages of providing an e-health portal for their employees, learn 5 disadvantages of solely providing an e-health wellness program, and learn what percent of the U.S. population goes online for health information and what content they are spec
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    Product Code: 05cv84

     

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    The Rapid Growth of Medical Spas and the Impact on the Fitness Industry

    Author: Presented by IHRSA
    Gain a clear understanding of what is a medical spa is, get an overview of the medical spa industry, market and consumer trends, identify medical spa business opportunities for the fitness industry including potential investment and return, discuss the pi
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    Product Code: 07CV34

     

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    The Pre-Sale: Strategies for Selling New Health Club Memberships

    Author: Presented by IHRSA
    Embrace the need for a systematic approach to selling memberships. Understand the pre-qualifying and qualifying processes. Learn how to give a powerful club tour. Learn the basics of how to present memberships and close the sale. Identify key follow up st
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    Product Code: 06CV23