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The "NEW Workout" Introduction Module: A Total Body-Over-Mind Experience on Ed Harrold's Flexibility for Athletes-Based Training

Author: Presented by IHRSA
The "NEW Workout" harness the wisdom of the body by using basic, intermediate, and advanced yoga breathing techniques. Ed Harrold's NEW workout is based on the Flexibility For Athletes training that combines the best of yoga: breath, postures, relaxation
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Product Code: 08CV47

 

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FitnessCoachPro.com Consumer Fitness & Health Improvement Website

Author: Presented by IHRSA
FitnessCoachPro.com is a "best-in-class" professional Web site that will help you build your business, develop your career, and take your clients' health and fitness programs to a higher level. No matter what type of health and fitness professional you ar
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Product Code: 08CV46

 

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Ready, Set...Market- Are You Getting Your Share of the Pilates Market?

Author: Presented by IHRSA
Learn effective marketing strategies. Discover how to position your pilates program with PR. Learn business networking tools for marketing. Learn how to build marketing partnerships. Discover the importance of timing in marketing effectively. This session
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Product Code: 08CV45

 

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Access Your Guaranteed Savings With IHRSA Group Purchasing

Author: Presented by IHRSA
IHRSA's Group Purchasing program is designed to provide savings for individual IHRSA members through the collective bargaining power of all IHRSA members. Accessing the IHRSA Group Purchasing program will guarantee substantial savings for your club or fac
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Product Code: 08CV44

 

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The New Age of Club Profitability: Monitoring a New Era of Personal Training

Author: Presented by IHRSA
Join Polar's Jennifer Villani and Scott Gaines, VP of Program Development for The National Exercise and Sports Trainers Association (NESTA), to find out about their new creation of NESTA's Personal Fitness Trainer 2.0 Certification. This new program incor
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Product Code: 08CV43

 

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Marketing Forum

Author: Presented by IHRSA
This session is presented by Mr. Phil Bonomo, Marketing Consultant, IHRSA.
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Product Code: 08CV90

 

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Innovative Marketing Technology Strategies for Generating Prospects

Author: Presented by IHRSA
Learn how to use e-booklets to rejuvenate traditional marketing mediums. Learn how to use your website to virtually market your club. Learn how teleseminars can boost credibility and your prospect list. Learn how to easily create podcasts and other shared
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Product Code: 08CV79

 

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Tools to Increase Your First Time Closing Skills

Author: Presented by IHRSA
Understand the imperatives behind professional, gracious selling. Clearly understand the buyer's true hesitation. Move the sales process forward faster. Communicate more comfortably and effectively. Close more sales with a shorter sales cycle. This sessio
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Product Code: 08CV76

 

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Branding Forum: Key Strategies for Branding and Positioning Your Club

Author: Presented by IHRSA
Learn how to brand your club inside and out successfully. Learn how to position your club so it stands out from the competition. Learn why the experience of your club is vital to your success. Learn to emotionally connect to potential members through effe
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Product Code: 08CV55

 

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E-Programming: 25 Winning Website Campaigns That Will Drive Fee-Based Programming

Author: Presented by IHRSA
Discover 25 website fee-based programming campaigns and promotions. Conduct web program marketing S.W.O.T.T. anaylsis (strengths, weaknesses, opportunities, threats, trends). Master key components to measuring and maximizing program marketing R.O.I. Pract
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Product Code: 08CV41

 

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The Magic Triangle: Integrating Your Health Club's E-Mail, Websites, & Local Marketing

Author: Presented by IHRSA
Increase customer traffic by integrating website and email marketing strategies with your club's local advertising and promotion. Increase club revenues by fully incorporating your website into your marketing strategy. Strengthen member relationships thro
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Product Code: 08CV3

 

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Selling Memberships With Proof, Not Promises

Author: Presented by IHRSA
Know what your members want and prove you can give it to them. Learn why objection handling is only necessary if you've already failed. Understand why asking the right questions in the right order gets the right responses. Discover how pressing hot button
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Product Code: 08CV15

 

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21.5 Marketing Strategies That Produce Profit

Author: Presented by IHRSA
Features ideas on how to fill the sales pipeline with practical low-cost, high-value promotional ideas that are designed to target the people who should join a health/fitness facility but never quite get around to doing so.This session is presented by Mr.
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Product Code: 08CV14

 

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Abracadabra! Revealing the Magic of Public Relations

Author: Presented by IHRSA
Understand a variety of PR tools and recognize when they will be most effective. Create a simple public relations plan for your facility. Recognize what makes a strong story for the media. Create a press release that the media will want to publish. Employ
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Product Code: 08CV111

 

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Marketing a Successful Corporate Fitness Program

Author: Presented by IHRSA
The rationale for creating a corporate fitness program
  • How to market for continued success. Essentials for a successful corporate fitness program. How to measure success in a corporate fitness program. How to attract the corporate population into
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    Product Code: 08CV110

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    Sales Forum

    Author: Presented by IHRSA
    This session is presented by Ms. Karen Wischmann, President, Total Woman Gym.
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    Product Code: 08CV101

     

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    The Return on Investment of a Health Enhancement Program at a Utility Company

    Author: Presented by IHRSA
    Describe the components of the health enhancement program at this Midwest utility company. Summarize the financial measures used as outcomes-medical claims, pharmacy claims, workers' compensation and absenteeism. Identify the relationship and magnitude of
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    Product Code: 08CV116

     

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    Stress, Insomnia, & Work Productivity

    Author: Presented by IHRSA
    Identify three factors that contribute to stress-induced insomnia. List three suggestions to improve personal sleep hygiene. Demonstrate two relaxation techniques to improve sleep quality. This session is presented by Dr. Brian Luke Seaward, Executive Dir
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    Product Code: 08CV9

     

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    Programming Forum: Program Memberships That Bring Prospects to Your Door

    Author: Presented by IHRSA
    Differentiate themselves from the competition through programs. Create programs that will attract people to the club. Promote program memberships to the community. Set up their best chance for turning participants into members. Keep non-joiners connected
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    Product Code: 08CV89

     

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    Creating Innovative & Cutting-Edge Programs

    Author: Presented by IHRSA
    How to identify customer driven programming. Identify trends and market niches. Create easy to use sales strategies. Increase revenues from innovative programming. This session was presented by Ms. Donna Hutchinson, Owner, On the Edge Fitness Educator.
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    Product Code: 08CV8