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Health & Fitness in Plain English: How to Be Healthy, Happy, and Fit for the Rest of Your Life (Third Edition)

Author: Jolie Bookspan, Ph.D. (Sports Medicine Specialist)
Length 376 pages
Preview available
Also available as an eBook
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Product Code: 9781585186723

 

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Exercise and Cancer: Inspirations, Indications, and Precautions

Author: Paula Charest Lilly, Amy Litterini, PT, DPT, Julie Main
Offers a resource that is designed to help health/fitness clubs understand how to develop an exercise program for cancer patients, work with the medical community on starting such a program in their community, determine correct protocols for participants,
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Product Code: 827008332892

 

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The Laws of Member Connection—Enrollment Through Lifetime Loyalty

Author: Bill McBride
Presents a comprehensive framework for profitably managing a commercial health club and delivering an extraordinary member experience. The DVD features concepts that are discussed in a thorough and inclusive manner in order to highlight a professional res
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Product Code: 827008342594

 

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The Triangle of Success—Sales, Marketing, Retention—for the Independent Operator

Author: Emmett Williams, Dave Wright
Presents an overview of the most critical success factors in health-club marketing, sales, and retention. Featuring two health/fitness professionals, who have traveled the world working with over 2,500 independent health clubs, the DVD is designed to be a
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Product Code: 827008348497

 

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Staff Retention: How to Satisfy Your Staff While Paying Attention to the Bottom Line

Author: Susan Jansson
Designed to serve as a valuable resource for any health-club manager. Whether an individual manages one person or 1,000 people, this DVD provides useful information when determining a clubÆs staffing needs and details how health-club managers can influenc
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Product Code: 827008338795

 

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How to Protect Your Club From Member Lawsuits

Author: Jeffery Long
Presents an in-depth look at the laws pertaining to waiver and release agreements within the context of health/fitness clubs. The DVD provides an overview of the most important waiver and release cases, an analysis of recent changes in some of the most in
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Product Code: 827008350698

 

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Healthy People, Healthy Planet, Healthy Profits

Author: Phillip Mills
Provides an overview of why it makes strong economic sense for the fitness industry to go green. Featuring one of the most respected health/fitness professionals in the world, the DVD features a review of the key trends in the industry and explains why th
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Product Code: 827008323197

 

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21.5 Marketing Strategies That Produce Profit

Author: Justin Tamsett
Features ideas on how to fill the sales pipeline with practical low-cost, high-value promotional ideas that are designed to target the people who should join a health/fitness facility but never quite get around to doing so.This session is presented by Mr.
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Product Code: 827008334490

 

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Training the Trainers: What Do Your Personal Trainers Need to Learn?

Author: Annette Lang
Provides frank feedback and suggestions as to the etiology of the current state of the personal-trainer knowledge and expertise. The DVD reviews the components necessary for the success of a personal-training program and details how to fill in the most im
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Product Code: 827008347698

 

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Lighting the Fire Within: Motivational Strategies for Building a Strong Team

Author: Jan Spaticchia
Details strategies that are designed to help managers to begin "lighting fires inside their staff," instead of under them.
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Product Code: 827008328093

 

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The Key Characteristics of Great Clubs

Author: Stephen Tharrett
presents an enlightening and compelling look at the characteristics that all great global health/fitness clubs possess. The DVD highlights several "benchmarks" that can be used to establish a framework for greatness in the health-/fitness-club industry. U
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Product Code: 827008337996

 

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Mastering Health Club Management (PDF)

Author: Presented by IHRSA
Managing a successful health club requires a mosaic of skills. A key part of becoming an exceptional manager is being receptive to new ideas; filtering out those ideas that are not quite right f
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Product Code: 501

 

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IHRSA's Guide to Health Club Cleanliness

Author: Presented by IHRSA
In June 2008, IHRSA launched a research program to explore the ways in which perceptions of health club cleanliness have become an important part in retaining members.  Specifically, we wanted to understand how club cleanliness affects member usage,
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Product Code: 500

 

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A Code for the Road: Ethical Business in the Health Club Industry

Author: Brent Darden
Details what health/fitness clubs can do to reinforce ethical behavior in their organizations. The DVD reviews how clubs can make their organizationÆs mission and core values part of their day-to-day culture. The DVD also provides specific strategies that
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Product Code: 827008215195

 

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Corporate Sales Strategies—The Total Solution

Author: Kevin Heater, Lee Vallely
Presents a comprehensive overview of how to design and implement an effective and successful corporate sales channel. The DVD details the key factors inherent in such a channel and reviews the steps involved in developing compelling employee marketing pro
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Product Code: 827008208098

 

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Maximizing Your Information Technology Efforts

Author: Henry Hirschel
Reviews how to apply specific techniques to maximize the utility of club-management software. The DVD examines the ever-changing business process and technology being used, and discusses simple techniques that clubs can employ to determine if software or
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Product Code: 827008222391

 

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Making Your Pilates Program Profitable

Author: Adrienne McBride
Offers an A-Z overview of the steps that clubs can take to create and implement a successful Pilates program. The DVD explains how clubs can critique their existing Pilates program and what they can do to enhance their current program to better fit in the
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Product Code: 827008196197

 

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The Ins & Outs of New Club Development

Author: Mike Connors
Presents an overview of the key considerations involved in developing a new health/fitness club. The DVD explains how to determine whether a particular project is feasible and how to select the best location for a club. The DVD also reviews how to develop
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Product Code: 827008213498

 

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The Business of Personal Training: Building a Team that Generates More than a Million Dollars a Year!

Author: Sherri McMillan
Provides an exceptional tool for individuals who want to develop and operate a successful personal-training business. In step-by-step detail, the DVD reviews the basic factors involved in establishing the key systems (human resources, marketing, sales, op
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Product Code: 827008203796

 

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The Power of Integrity in the Maturing Personal Training Profession

Author: Annette Lang
Reviews the key components of integrity as it relates to personal trainers. The DVD discusses the role that clubs can play with their personal trainers to help them grow as professionals. The DVD also details what steps can be taken to help personal train
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Product Code: 827008214297