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Utilizing Free Media to Empower Your Local Youth Market & Your Bottom Line (MP3)

Author: Presented by IHRSA

This session was presented by Mr. Bill Parisi, Founder & CEO, Parisi Speed School.
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Product Code: 10CV72

 

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Heroes & Legends: Leadership for the 21st Century (MP3)

Author: Presented by IHRSA
This session was presented by Mr. Stephen Tharrett, President, Club Industry Consulting
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Product Code: 10CV74

 

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Technological Innovation and the Fitness & Wellness Industry - Predicting the Impact (MP3)

Author: Presented by IHRSA
This session was presented by Mr. Bryan O'Rourke, Principal & Chief Executive, Integerus, LLC.
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Product Code: 10cv73

 

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Customer Service: Everything Fitness Professionals Need to Know that Certifications Do Not Address (MP3)

Author: Lawrence Biscontini, MA, CDC
This session was presented by Mr. Lawrence Biscontini, Movement Specialist, fg2000.
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Product Code: 10cv75

 

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Group Training: How to Do it Right the First Time (MP3)

Author: Presented by IHRSA

This session was presented by Mr. Bob Esquerre, Chief Executive Officer, Esquerre Fitness Group.
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Product Code: 10CV76

 

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Secrets to Success in Running a Personal Training Business (MP3)Workforce (MP3)

Author: Presented by IHRSA
This session was presented by Mr. Todd Durkin President & Founder, Fitness Quest 10.
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Product Code: 10cv01

 

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Diabetes Disease Management in the Workplace: The East Alabama Medical Center Experience

Author: Kathe Briggs
Diabetes Disease Management in the Workplace: The East Alabama Medical Center Experience provides an overview of the steps undertaken to implement an employer-based diabetes disease management program at EAMC.
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Product Code: 827008022991

 

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Small-Group Training Makes Worksite Wellness Sense

Author: Sarah Collins, MS, ACSM-HFS, NASM-CPT
Presents an overview of the programs that won the 2008 ACSM Innovative and Creative Health/Fitness program award.
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Product Code: 827008022694

 

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Personal Trainers: The Next Step in Disease Management

Author: Bob Brown, Josh Itkor, CSCS, NSCA-CPT
Personal Trainers: The Next Step in Disease Management examines the need for personal trainers as the medical-fitness industry evolves, to step outside of traditional training protocols and develop disease manag
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Product Code: 827008023097

 

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Weapons of Influence: Programming Your Members for Success

Author: Scott Crabiel, CSCS, NSCA-CPT
Weapons of Influence: Programming Your Members for Success presents an overview of how medical fitness centers and health/fitness clubs can effectively employ time-tested psychological tools of influence to aff
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Product Code: 827008022793

 

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Fitness Professionals’ Guide to Sports Nutrition and Weight Management

Author: Laura J. Kruskall, Ph.D., RD, CSSD, FACSM
Length 200 pages
Preview available
Also available as an eBook
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Product Code: 9781606791028

 

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Exercise Is Medicine, Exercise Is Wellness: Great, Now How Do I Make a Profit?

Author: Jason Conviser, Ph.D., FACSM
Exercise Is Medicine, Exercise Is Wellness: Great, Now How Do I Make a Profit? explores how health/fitness clubs can make a profit on wellness. The DVD reviews the positive impact that exercise has on the effort
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Product Code: 827008018796

 

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Special Programs for Special Women: A Case Study Approach

Author: Cedric X. Bryant, Ph.D., FACSM
Special Programs for Special Women: A Case Study Approach employs case studies to help explain and demonstrate how to effectively apply knowledge and put it into practice. The DVD explores three real-life scena
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Product Code: 827008022892

 

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Club Programming for Fun, Retention, and Profit

Author: Laurie Cingle, Lori Lowell
Club Programming for Fun, Retention, and Profit explains how health/fitness clubs can enhance their programming efforts to improve their member retention rate and increase their level of profit.  Featuring
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Product Code: 827008020096

 

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Retain and Gain: Member Retention – the Key to Club Success

Author: Jarod Cogswell
Online Education:  IHRSA Webinar – Retain and Gain: Member Retention – the Key to Club Success 

Presented by: Jarod Cogswell, General Manager / Regional Wellness Director, ClubSport Oregon / Leisure Sports, Inc.

Sponsored by Parisi Franchise Systems, Inc.

In this webinar, you’ll:
  • Learn how to minimize membership cancellations
  • Review and understand the benefits of improved member retention
  • Learn how to enhance your service culture and how it affects your membership retention

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Product Code: 553

 

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The Strengths-Based Sales Force

Author: Brenda Abdilla
Online Education:  IHRSA Webinar

The Strengths-Based Sales Force
Presented by: Brenda Abdilla, President, Management Momentum LLC

Length: 84 minutes

Sponsored by Parisi Franchise Systems, Inc.

In this webinar, you’ll:
  • Review groundbreaking Gallup research on what creates a top producing sales force—the myths and the reality
  • Learn the single greatest determining factor in sales success
  • Review the management factor

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Product Code: 552

 

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Strategic Marketing: Maximizing Your ROI

Author: Derek Barton
Online Education:  IHRSA Webinar

Strategic Marketing: Maximizing Your ROI
Presented by: Derek Barton, President/CEO, Barton Productions

Length: 90 Minutes

Sponsored by Parisi Franchise Systems, Inc.

In this webinar, you’ll learn:
  • Learn how to position your club and why it is vital to its success
  • Learn key strategies on how to attract new members while retaining your current membership
  • Learn how the right branding, advertising, and customer service can make a difference

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Product Code: 551

 

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Take Back Your Life! (100 Brochures)

Author: Presented by IHRSA
Order Ready-Made Mailers for your Prospective Members

IHRSA presents an easy marketing piece that you can use immediately.   Titled ôTake Back Your Life!ö, these self-mailing trifold brochures reinforce the many benefits of regular exer
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Product Code: 550

 

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Functional Flexibility

Author: Stephen Tharrett
Length 114 pages
Preview available
Also available as an eBook
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Product Code: 9781585189854

 

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Fix Your Pain Without Drugs or Surgery

Author: Jolie Bookspan, Ph.D. (Sports Medicine Specialist)
Length 330 pages

Also available as an eBook

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Product Code: 9781585189847