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Membership Sales: Maximum Performance Actualization

Author: Geoff Hampton
Explores the impact of maximum performance in new membership sales on an increased level of bottom-line profitability for medically affiliated businesses. The DVD reviews the inefficiencies of “old school” sales techniques and the deficiencies of the “false assumptions” that most sale approaches utilize. The DVD also explains how medically affiliated organizations can identify their opportunities to quickly improve their bottom-line performance.
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Product Code: 827008026395

 

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Rethinking the Interview and Hiring Process

Author: Dennie Noecker
Provides tools and ideas for solving some of the inherent problems and inconsistencies in the hiring process. The DVD is designed as a resource for organizations that make hiring decisions based on the person with the best interviewing and presentation skills, rather than hiring the individual who is most suitable, based on a history of demonstrated performance. While no foolproof method for hiring the right people exist, a system for making better hiring decisions has been developed—performance based hiring. The DVD details the key factors involved in this system, which is currently being used by a number of fortune 500 companies.
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Product Code: 827008026197

 

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Three Tools to Increase New Sales Revenue, Non-Dues Revenue and Retention

Author: Karen Woodard-Chavez
This IHRSA webinar will provide you and your team with the tools you need to dramatically improve your club's sales and retention numbers.
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Product Code: 565

 

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The Winning Combination: 21 Keys to Coaching and Leadership Greatness

Author: Pat Williams, Jim Denney
Length 258 pages
Preview available
Also available as an eBook
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Product Code: 9781606791066

 

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Creating a Corporate Wellness Community

Author: Amanda Harris, Christine Thalwitz
Online Education:  IHRSA Webinar – Creating a Corporate Wellness Community

Presented by: Amanda Harris, Vice President of Fitness & Wellness, ACAC Fitness & Wellness Centers & Christine Thalwitz, Director of Communications & Research, ACAC Fitness & Wellness Centers
Length: 87 minutes

Sponsored by Parisi Franchise Systems, Inc.

In this webinar, you'll:
  • Learn how to drive club growth and revenue with seamless strategies that connect clubs, companies and medical professionals in a continuum of employee care
  • Review recent research that shows compelling ROI for corporate wellness programming

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Product Code: 563

 

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Legal Forum: The Health Club Survival Guide (MP3)

Author: Al De La Cruz, Anthony Ellrod, Brian Moss
    This session was presented by Al De La Cruz, Anthony Ellrod & Brian Moss, Partners at the law firm of Manning, Marder, Kass, Ellrod, Ramirez.
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    Product Code: 10cv24

     

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    Secrets to Success in Running a Personal Training Program

    Author: Todd Durkin, MA, CSCS, NCTMB
    Online Education:  IHRSA Webinar – Retain and Gain: Member Retention – the Key to Club Success 

    Presented by: Jarod Cogswell, General Manager / Regional Wellness Director, ClubSport Oregon / Leisure Sports, Inc.

    Sponsored by Parisi Franchise Systems, Inc.

    In this webinar, you’ll:
    • Learn how to minimize membership cancellations
    • Review and understand the benefits of improved member retention
    • Learn how to enhance your service culture and how it affects your membership retention

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    Product Code: 560

     

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    Grow Your Retail Sales & Ancillary Revenue

    Author: Bonnie Patrick Mattalian
    Online Education:  IHRSA Webinar – Grow Your Retail Sales & Ancillary Revenue

    Presented by: Bonnie Patrick Mattalian
    President, The Club Synergy Group
    Length: 98 minutes

    Sponsored by Parisi Franchise Systems,
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    Product Code: 561

     

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    Group Training: Doing it Right the First Time

    Author: Bob Esquerre, MA, MES, NSCA-CPT, NASM-CPT, ACE-CES, Jolyn Esquerre
    Online Education:  IHRSA Webinar – Group Training: Doing it Right the First Time

    Presented by: Bob Esquerre, MA, MES, NSCA-CPT, NASM-CPT, ACE-CES, Chief Executive Officer & Co-Owner, Esquerre Fitness Group and Jolyn Esquerre, Business Solutions Consultant & Co-Owner, Esquerre Fitness Group. 
    Length: 89 minutes

    Sponsored by Parisi Franchise Systems, Inc.

    In this webinar, you'll:
    • Understand the 12 reasons why group training programs fail
    • Review compensation strategies for the group training coaches

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    Product Code: 562

     

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    Health Club Consumer Research & Trends: Why People Join, Stay and Quit

    Author: Melissa Rodriguez, Keith Storey, Neil Schwartz
    Online Education:  IHRSA Webinar – Health Club Consumer Research & Trends: Why People Join, Stay and Quit 

    Presented by: Melissa Rodriguez, Research Manager, IHRSA; Keith Storey, Vice President, Sports Marketing Surveys; and Neil Schwartz, Director of Business Development, Sports Marketing Surveys
    Length: 62 minutes

    Sponsored by Parisi Franchise Systems, Inc.

    Originally presented on 6/10/10

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    Product Code: 564

     

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    John McCarthy: Insights and Perspectives on the Health/Fitness Club Industry

    Author: John McCarthy
    In John McCarthy: Insights and Perspectives on the Health/Fitness Club Industry, one of the most respected individuals in the history of the health/fitness club industry shares his viewpoints and reflections on several aspects of the industry.
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    Product Code: 827008000135

     

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    Trends in Medical Nutrition

    Author: Eric Durak
    Trends in Medical Nutrition features a detailed overview of the key issues involving medical nutrition. The DVD looks at how these issues have been addresses historically, as well as explores how medical nutriti
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    Product Code: 827008021895

     

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    Switch: How to Change Things When Change Is Hard

    Author: Chip Heath, Dan Health
    Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems—the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort—but if it is overcome, change can come quickly.

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    Product Code: 9780385528758

     

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    Where Did That Member Go? Rediscovering the Lost Art of Member Service

    Author: Thomas Plummer
    Length 278 pages
    Preview available
    Also available as an eBook
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    Product Code: 9781606791011

     

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    Exploring the Power of Group Fitness

    Author: Lori Lowell
    In this IHRSA webinar, you will learn how to take your group fitness program to the next level.
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    Product Code: 572

     

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    Health Promotion Forum: Helping Companies Improve the Health of their Workforce (MP3)

    Author: Presented by IHRSA
    This panel session was moderated by Ms. Tanya Barham, CEO, Recess. Presenters included: Mr. Larry S. Chapman M.P.H., President/CEO, Champan Institute; Ms. Amanda Harris, Vice President of Fitness & Wellness, ACAC Fitness & Wellness Centers; and
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    Product Code: 10cv02

     

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    Fitting Together: 5 Winning Strategies for Managing Generational Differences in the Workplace (MP3)

    Author: Fred Hoffman, M.Ed.
    Presented by Mr. Fred Hoffman, Director of International Services, The Club Synergy Group
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    Product Code: 10cv03

     

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    Club Programming for Retention, Fun & Profit (MP3)

    Author: Laurie Cingle, Thomas Kulp, Lori Lowell, Mark Miller
    This session was moderated by Ms. Laurie Cingle, President, Laurie Cingle Consulting and Coaching. Speakers included: Mr. Thomas Kulp, Executive Director, Universal Athletic Club / Fitness Club Consultants; Ms. Lori Lowell, Owner, Gold's Gym / Group F
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    Product Code: 10cv05

     

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    Strategic Planning for Department Managers & Club Managers (MP3)

    Author: Presented by IHRSA
    When you understand the value of strategic planning, you take control over your future revenues and profits as well as the overall market direction of your business. Throughout the industry, companies are pursuing breakthrough methods to develop new pr
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    Product Code: 10cv06

     

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    Guarantee Your Club up to 400% Increased Profit by Tapping into the Billion Dollar Weight Loss World (MP3)

    Author: Presented by IHRSA
    This session was presented by Ms. Sandy Esterle, Marketing/Sales Trainer, Thin & Healthy Inc. & Ms. Donna Krech, CEO, Thin & Healthy Inc.
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    Product Code: 10cv07