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Legends of Fitness: The Forces, Influencers, and Innovations That Helped Shape the Fitness Industry

Author: Stephen Tharrett, M.S., Frank O’Rourke, James A. Peterson, Ph.D.
Length 200 pages
Preview available
Also available as an eBook
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Product Code: 9781606791660

 

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The Exercise Professional’s Guide to Optimizing Health: Strategies for Preventing and Reducing Chronic Disease

Author: Jeffrey L. Roitman, Ed.D., Thomas P. LaFontaine, Ph.D.
The Exercise Professional’s Guide to Optimizing Health will instruct exercise professionals about how to design and implement programs to both help people avoid the onset of chronic disease and safely benefit from exercise if they have already been diagnosed. The book, based on the latest research, is divided into three parts.
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Product Code: 9780781775489

 

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The 2011 Employee Compensation & Benefits Report - Part 3 (Hourly Club-Level Employees)

Author: Presented by IHRSA / Industry Insights, Inc.
Part 3 of The 2011 Employee Compensation & Benefits Report provides compensation information for hourly club-level employees.
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Product Code: ECS-2011-3

 

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The 2011 Employee Compensation & Benefits Report - Part 2 (Salaried Club-Level Employees)

Author: Presented by IHRSA / Industry Insights, Inc.
Part 2 of The 2011 Employee Compensation & Benefits Report provides compensation information for salaried club-level employees.
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Product Code: ECS-2011-2

 

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The 2011 Employee Compensation & Benefits Report - Part 1 (Senior Management/Corporate Staff)

Author: Presented by IHRSA / Industry Insights, Inc.
Part 1 of The 2011 Employee Compensation & Benefits Report provides compensation information for senior management/corporate staff.

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Product Code: ECS-2011-1

 

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The 2011 Employee Compensation & Benefits Report (Full Report)

Author: Presented by IHRSA / Industry Insights, Inc.
This report provides a detailed analysis of compensation & benefits practices for fitness industry job titles.
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Product Code: ECS-2011-0

 

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Engaging the Medical Community – Building a Reciprocal Physician Referral Program

Author: Wendy A. Williamson, Ph.D.
Sponsored by Parisi Franchise Systems, Inc. In this webinar, you will learn how to engage the medical community and build a reciprocal physician referral program.
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Product Code: 571

 

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Leading, Marketing and Selling in a New Economy!

Author: Alex McMillan
Sponsored by Parisi Franchise Systems, Inc. Are you prepared to succeed in today's economy? You will be after this webinar.
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Product Code: 570

 

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How to Prepare for a New Competitor

Author: Sal Pellegrino
Provides a roadmap on how established health/fitness facilities can respond to a situation that involves a tough, new competitor. The DVD uses case studies to detail examples of how some clubs have successfully converted commercial adversaries, particularly from large national chains, in their particular geographic area. In each instance the DVD reviews the action plan of the clubs for dealing with a new competitor and discusses how well the plan worked out. The DVD also offers ten proven strategies that clubs can employ to help them handle competitors.
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Product Code: 827008027194

 

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Team Success Leads to Club Success

Author: Debra Siena
Sponsored by Parisi Franchise Systems, Inc.

Human capital is your club's greatest asset. This webinar will help you hire and nuture a solid team.
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Product Code: 569

 

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Becoming More Competitive - How the Industry is Changing and What to Do About It

Author: Bryan O'Rourke
Sponsored by Parisi Franchise Systems, Inc.

The evolution of the fitness industry continues at a swift pace, requiring you to be more nimble and innovative. The competition is not just the club or gym down the street, but many other opportunities that compete for consumer dollars. In this IHRSA webinar, Brian O'Rourke for an eye-opening look at where you stand vs. the competition, but more importantly, how you can gain greater competitive advantage.
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Product Code: 568

 

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Becoming A High Performance Leader

Author: Joe Cirulli
In this IHRSA webinar, you will learn how to become a more effective leader.

Joe Cirulli, President & Owner, Gainesville Health & Fitness Center

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Product Code: 567

 

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IHRSA's 2011 Fitness Equipment Buyers' Guide (F.I.T.)

Author: Presented by IHRSA
F.I.T. is the industry's only comprehensive guide to commercial fitness equipment and other essential health club products and services.

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Product Code: Fit2011

 

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Social Media: Five Success Stories Worth Replicating

Author: Amanda Oborne
In this IHRSA webinar, you will learn how other clubs are using social media to boost sales & retention, and you will come away with the tools to replicate their success!
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Product Code: 566

 

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Improve Your Performance: Operational and Financial Improvement Strategies

Author: David L. Evans, Bonnie Patrick Mattalian
Details why it is essential for medical fitness centers, including those that are well established, to “redefine” themselves for the future. The DVD explains why a “status quo” mentality is counterproductive for facilities that want to improve their performance. In that regard, the DVD uses actual case studies to explore sales, marketing, and financial strategies that can help medical fitness centers enhance their ability to be successful.
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Product Code: 827008026890

 

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Maximizing Member and Staff Retention

Author: Richard Ekstrom
Details specific practices that fitness centers can implement that can have a significant impact on not only the retention of members, but the productivity and longevity of their staff. The DVD provides straightforward and easy-to-understand and –apply management methods designed to create a ‘retention-centic’ facility. The DVD also reviews systems that can be employed to identify and target those individuals who are most likely to cancel their memberships.
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Product Code: 827008026098

 

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Membership Sales: Maximum Performance Actualization

Author: Geoff Hampton
Explores the impact of maximum performance in new membership sales on an increased level of bottom-line profitability for medically affiliated businesses. The DVD reviews the inefficiencies of “old school” sales techniques and the deficiencies of the “false assumptions” that most sale approaches utilize. The DVD also explains how medically affiliated organizations can identify their opportunities to quickly improve their bottom-line performance.
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Product Code: 827008026395

 

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Rethinking the Interview and Hiring Process

Author: Dennie Noecker
Provides tools and ideas for solving some of the inherent problems and inconsistencies in the hiring process. The DVD is designed as a resource for organizations that make hiring decisions based on the person with the best interviewing and presentation skills, rather than hiring the individual who is most suitable, based on a history of demonstrated performance. While no foolproof method for hiring the right people exist, a system for making better hiring decisions has been developed—performance based hiring. The DVD details the key factors involved in this system, which is currently being used by a number of fortune 500 companies.
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Product Code: 827008026197

 

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Three Tools to Increase New Sales Revenue, Non-Dues Revenue and Retention

Author: Karen Woodard-Chavez
This IHRSA webinar will provide you and your team with the tools you need to dramatically improve your club's sales and retention numbers.
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Product Code: 565

 

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The Winning Combination: 21 Keys to Coaching and Leadership Greatness

Author: Pat Williams, Jim Denney
Length 258 pages
Preview available
Also available as an eBook
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Product Code: 9781606791066